CHEYENNE, Wyo. (AP) — Last year’s Cheyenne Frontier Days attracted more than 252,000 people to its rodeo, night concerts and carnival.

Rodeo attendance increased slightly from 2010 to nearly 81,900.

Night show attendance jumped to just over 118,000 thanks to sell outs at the Jason Aldean and Zac Brown Band concerts. Kid Rock and Toby Keith also were well attended.

Officials say social media fans grew to 35,000 at the end of the 2011 Frontier Days.

This year’s Frontier Days is set for July 20-29. Main entertainment attractions include another appearance by the Zac Brown Band, Brad Paisley, Merle Haggard, Hank Williams Jr. and Reba McEntire.