Jimmy Buffet is my hero, but his franchise and merchandising bonanza has gone too far this time.  Sure I want a Margaritaville blender on the back on my truck for tailgating reasons, but listen to this. 

The Charlie Sheen craze is nothing if not good for business, and it’s not just Sheen himself who is cashing in.  Singer Jimmy Buffet has decided to try to market a a range of vodka and energy drinks called – you guessed it – Tiger Blood.  Buffet seems to be serious about moving forward with this, as he’s filed an application to trademark the Tiger Blood name for the purposes of selling alcoholic and non-alcoholic beverages.

If the application is successful, it means Charlie Sheen won’t be able to use the name himself, and that Buffett will have the sole rights to sell the drinks under that name.

Whatever floats your boat Jimmy!